To pave the way for young women and show them what a future in sports can look like, Under Armour and Kelsey Plum are launching the inaugural Dawg Class. Under Armour’s innovative test method offers a simplified process to accurately measure a fabric’s propensity to shed. today announced it has developed a new testing methodology to help fight fiber shedding at its source and support progress toward the company’s sustainability goal for 75% of fabrics in its products to be made of low-shed materials by 2030. Under Armour Announces New Methodology to Measure Fiber Shedding With the help of current and future basketball legends Stephen Curry, Kelsey Plum, Aliyah Boston, and Bryson Tucker, Under Armour is bringing back Protect This House. Under Armour Calls On A New Generation To Protect This House Now, the two have amplified their unique partnership even further, forging a long-term commitment to serve athletes and communities and drive mutual success for years to come. What started as an underrated point guard only a few years into the league, and a challenger brand looking to shake up the sporting industry, has become an iconic partnership with disruption and innovation at its core. Under Armour and Stephen Curry became a team in 2013. Under Armour and Stephen Curry Lock In Groundbreaking Partnership As the golf brand for athletes, Under Armour knows exactly what the seasoned pro and the beginner need to take their game to the next level – whether you’re playing at Augusta or on your local course. Professionals like Jordan Spieth have come to rely on Under Armour for technologies and innovations that provide that extra edge on the greens.
Inspired by Kelsey’s jersey #10, Kelsey engaged on and off the court with nine of the top women’s college basketball guards, providing them with the tools and insights to succeed as a first step to increasing equity in sports.Īntonio Rüdiger Joins Under Armour Roster Held at IMG Academy, this three-day camp set out to help women college athletes navigate their journey from college basketball to the professional level.
(DAWG) CLASS POWERED BY UA NEXT IS IN SESSIONīorn out of her now famous ‘dawg mentality’ and a need for a smoother transition to pro basketball that Kelsey experienced firsthand, Under Armour and Kelsey Plum recently hosted the inaugural Dawg Class powered by UA NEXT. Under Armour athlete Anthony Joshua unveiled the home for Under Armour (UA) Next, an athletic programme designed to identify, train, and develop London’s young athletes and sports leaders of tomorrow. Manchester United Defender and Canadian Gold Medalist Jayde Riviere Joins Under Armour RosterĪnthony Joshua Gets Under Armour’s Search for London’s Future Athletes off to Smashing Start
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